Sep 6 | Categories: Training

Ann Arbor Digital Marketing & SEO Training Workshop

Do you want to ensure you’re up to date on everything to do with digital marketing? If so, you’re in luck! Metric Marketing will be hosting a digital marketing workshop on October 3, 2018. The event will be held at Zingerman’s Greyline from 8:30 am to 4:30 pm.

I know, I know. Trainings like this are usually full of boring, unactionable information. But lucky for you, this isn’t your typical training. Instead, it’s a hands-on, interactive workshop with actionable information you can start applying to your website immediately.

So, if you are responsible for your company’s online marketing efforts, join the Metric Marketing team and get insights on where to start, what tools to use, how to optimize your site, how to measure your efforts, and more. We promise you’ll leave the workshop with everything you need to create a web presence that will help you stand out from the crowd.

What exactly will I learn?

At our workshop, you’ll learn about:

How search engines work
Search engine optimization (SEO)
Algorithm changes
Mobile optimization and page speed
Website development and architecture
Content management systems
Developing and growing your brand
Brand voice and tone
Persona development
Keyword research
Competitor research
Backlink assessments
On-page optimization
Content marketing
Social media
Email marketing
Paid search advertising
What tools to use

. . . and more!

What actionable information will you provide?

At our workshop, you’ll receive an in-depth workbook that is full of actionable information you can start applying immediately. The workbook includes in-class, guided exercises on: